A “neutral” search engine is a search engine that just returns random results, rather than useful results. This is why the entire concept of “search neutrality” is nonsense. Still, the job of a search engine is to rank websites based on what that website thinks will provide the searcher with the most relevant information. And, quite frequently, disinformation flows are really more closely related to the issue of confirmation bias. It’s also prone to abuse by governments looking to censor. Now, there are (of course!) reasonable questions to be asked about what any particular company considers to be “disinformation.” As we’ve spent years detailing, defining disinformation is a lot more difficult than most people think. ![]() In addition to down-ranking sites associated with disinformation, we also often place news modules and information boxes at the top of DuckDuckGo search results (where they are seen and clicked the most) to highlight quality information for rapidly unfolding topics.
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